Face My Eczema

This spot centers on Olympic gymnast Suni Lee and uses her real relationship with eczema to create an emotionally grounded narrative. Through intimate, textural visuals and contrast between her composed training moments and her internal dialogue, the story reveals how eczema disrupts not just skin, but mental focus and confidence. By pairing honest, cinematic storytelling with Suni’s authentic voice, the spot elevates the emotional impact while strengthening credibility. Strategically, the film positions eczema as a condition deserving better treatment options, encouraging viewers to seek out solutions that can restore both skin and peace of mind.